BrickHouse Debunks Pepsi’s Jeff Gordon “Hidden Camera” Video Spot

Pepsi’s Jeff Gordon Test Drive video ad is big fun, but based on tens of thousands of Internet comments, a lot of people who saw it for the first time thought it was a legit hidden camera video designed as a prank on an unwitting used car salesman. From the many technical impossibilities to the clearly staged stunts, the video is a slickly produced hoax that generated a lot of buzz on the web. We thought it would be fun to deconstruct some of the more glaring clues “pop-up video” style.

If you’re interested in the hidden camera tech that appears in the video (some of it is completely real and available for sale), check out these links:

Hidden Cameras
Glasses Cameras
Make Your Own Hidden Cam

About the author  ⁄ BrickHouse Security

BrickHouse Security is the industry's premier supplier of security and surveillance solutions. As a recognized authority in GPS tracking, hidden cameras, employee monitoring and compliance, video surveillance and counter surveillance, we help our customers use technology to get the clarity they need. We proudly serve consumers, businesses of all sizes and the law enforcement community. When you need to know, BrickHouse has the answers.

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